Cover Martell Blue Swift Limited Edition by Quavo | Martell Cognac
Cover Martell Blue Swift Limited Edition by Quavo | Martell Cognac

Martell Blue Swift Limited Edition by Quavo

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An audacious combination. Martell Blue Swift is a spirit drink made of cognac VSOP then finished in Kentucky Bourbon casks.

Cognac 750 ml bottle

Straight
Mixed
Fruity
Spicy
Smoothness
Boldness
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“I love how Martell Blue Swift changed the way people drink. I’m all about setting trends, changing the game, making a statement – so Martell Blue Swift really speaks to me”

Quavo

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The Colour

Copper with golden highlights.

The Aroma

Gourmet notes of banana and caramelised pear introduce the subtle sweetness of vanilla, coconut and spices.

The Taste

A sensation of fullness and generosity with notes of ginger and candied fruit, followed by distinctive hints of toasted oak from the Kentucky bourbon casks.

For the 2020 festive season, Maison Martell is renewing its Martell Exclusives initiative, bringing together an international trio of creative talents to reinterpret three emblematic products as part of a limited-edition gifting collection.

Just as Martell Blue Swift broke the boundaries of the cognac category, so Quavo’s influence boldly extends beyond music to fashion. As a long-standing ambassador of Maison Martell, Quavo has visited Cognac, and his limited-edition design for Martell Blue Swift was inspired by one such trip. Mixing Martell icons with elements from hip-hop culture, it illustrates the daring cultural fusion represented by Martell Blue Swift, the world’s first spirit drink made with VSOP cognac then finished in Kentucky bourbon casks.

Serving Tips

Martell Cocktail & Mist

This ritual gives drinkers the opportunity to mist their choice of three atomised flavours over their Martell cocktail to enhance the flavour.

Suggested Serve

A Sazerac based Martell cocktail on a serving tray with 3 atomisers containing flavours that complement the drink. Use Martell Blue Swift as the base for your cocktail.

Enjoy on its own, over ice, lengthened with a mixer or as a cocktail, especially a Julep – the Mint Julep made with Martell Blue Swift.

 

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VIRTUAL EXPERIENCE

INTERACTIVE GIFTBOX

Experience the interactive giftbox by scanning its QR code. Certain icons come to life and the giftbox will reveal more interactive content relating to Martell Blue Swift and Quavo’s way of life, such as videos and images.

HOW TO EXPERIENCE THE INTERACTIVE GIFTBOX ?

1. Buy the giftbox for yourself or a as a gift
2. Scan with your smartphone the QR code on top of the packaging
3. Scan each side of the packaging with your smartphone to discover special virtual editorial content

INTERACTIVE GIFTBOX
INTERACTIVE GIFTBOX
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